Atria Watford, one of the UK’s most popular retail and leisure destinations, is pleased to announce that Popeyes® will open at the centre next week, on Friday, 19th July.

Spanning almost 400 sq metres, the new store is located on the High Street and will create 80 new jobs for the local community.

Bringing New Orleans Flavours to Watford

Known for the Chicken Sandwich that ‘broke the internet’ when it launched in the US in 2019, Popeyes® uses 100% fresh chicken, marinated for 12 hours in the bold and flavourful Cajun seasonings of Louisiana. The menu also features Hot Wings and Tenders, as well as original Southern Biscuits and Gravy, and Cajun Rice, aiming to bring a taste of New Orleans to Watford.

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On the day of the opening, there are giveaways and activities planned, including free chicken sandwiches for a year for the first three people in the queue. Doors will open at 11 am on opening day, with the queue officially starting at 9 am. Popeyes® will also launch its Breakfast menu starting Saturday, 20th July.

Atria Watford is a leading retail and leisure destination, covering 1.4 million sq ft and situated in Watford, an affluent North London neighbourhood. The centre is home to hundreds of brands and dining destinations, from small independents to household names, including NEXT, Mango, Uniqlo, Pizza Express, and Joe & The Juice.

Steve Gray, Head of European Retail Asset Management at Global Mutual, shared his excitement about the new addition: “This is another great addition to our diverse collection of dining destinations at Atria Watford. Popeyes® has an international presence, and we know our customers will love its food offering and unique opening day activities.”

Tom Crowley, Popeyes® UK Chief Executive Officer, expressed his enthusiasm: “We’re thrilled to announce the opening of our new Watford restaurant and to bring the taste of New Orleans to people in the local area. Our recent openings have been some of our biggest to date, not just in the UK but globally, and we’re sure the new Watford restaurant will be just as popular.”

With its new store at Atria Watford, Popeyes® is set to become a popular dining destination, offering its renowned chicken sandwiches and a taste of New Orleans to the local community.