Wingstop UK teams up with JD Sports at Westfield Stratford City to offer one lucky diner the chance to win a coveted Wingstop Flavour Card and £1000 JD Sports voucher.
The co-branded campaign, which runs for the next four weeks, will see the popular Full Flavour Fix menu item become the ‘JD Flavour Fix’, with rebranded packaging on all orders. To be in for the chance of winning, fashion loving foodies need to purchase the ‘JD Flavour Fix’ and scan the QR code on the newly branded bags.
With fewer than 100 Flavour Cards in circulation, which offer exclusive access to free chicken and VIP treatment at all Wingstop UK locations, the frenzy around how fans can get their hands on one is unmatched. It is the ultimate status symbol in the wing world, with celebrities like Stormzy, Aitch, Central Cee, Liam Gallagher, and Jorja Smith proud holders. Flavour Cards are not given away easily, so this competition is a one-of-a-kind opportunity to win one.
The campaign launches hot off the heels of Wingstop UK’s opening at Westfield Stratford City in June, the brand’s largest site to date with over 160 covers. The new site is located just a few steps away from JD Sports’ flagship site.
Malachy O’Keeffe, Head of Marketing at Wingstop UK, said: “At Wingstop UK, we are always looking for new ways to engage and connect with our core customer base. Our collaboration with JD Sports means wing lovers at Westfield Stratford City can satisfy their craving for our unparalleled flavours as well as the freshest sportswear. The competition runs now until 13th September, so get ordering!”
Publisher of Hospitality and Leisure News, 365 Retail, Retail Source and organiser of the Creative Retail Awards.
